The Problem: Bright Futures is a college and career counseling service that helps children and parents navigate the tricky waters of school submissions. They have a strong following and are referred by many, but their site was outdated and lacked information. They needed an education website design specializing in their niche market.
Our Solution: Design a education website that showcases their branding, services, and events in an interactive format. We used fun design elements that played off their logo: the navigation is a tree with ‘leaf’ buttons, their call to action is highlighted with more foliage, grass is growing at the bottom of their site. Their content is organized in a way that allows users get exactly what they need quickly.