Introduction: Nassau Bay Agency tasted hard times in an attempt to acquire new customers and it was not so efficient in showcasing their specialisation online. Therefore they sought the services of BigSplash to build for them a website which would attract new customers through explanation of the process of getting insurance quotes and also inspire trust in customers.
Challenges: The website contains not enough information about types of insurance that are sold there, making the site confusingly non interactive for those looking for quick access to what they want.
Solutions: BigSplash reorganised the website navigation making it super easy to discover the insurance people want. All the information was categorised to aid in finding particular types of insurance (for example auto, home, life)with ease.
Results: The refreshed website design kept people visiting the website site longer and they were able to delve deeper into content. User engagement was so high! Nassau Bay Agency scored the most points by achieving this.